I designed a variety of digital ads while I was the Director of Marketing and Creative Services at NWACC. For some of these ads, I also served as the copywriter. I collaborated with a digital marketing specialist to set up the target audiences, create ad landing pages with lead forms, and determine the budget for each ad.
NWACC Health Information Management Degree - Meta Carousel Ad. Designed using Adobe Illustrator.
NWACC Health Information Management Degree - Meta Carousel Ad. Designed using Adobe Illustrator.
I designed the three digital ads below to drive enrollment for NWACC’s Spring 2025 semester. This campaign successfully contributed to an 8.5% increase in spring enrollment compared to the previous year.
NWACC Enrollment Ads - Meta Carousel. Designed using Canva.
NWACC Enrollment Ads - Meta Carousel. Designed using Canva.
NWACC Enrollment Ads - Instagram Stories. Designed using Canva.
I collaborated with a copywriter to create this 15 second ad as part of a campaign for the Business and Computer Information Systems Division. I edited the footage together using Canva and then we worked with a third party to add the voiceover.
This video was created for an NWACC ad on TikTok. I came up with the concept, art directed it, filmed it, and edited the video using CapCut. We wanted a fun, organic feeling ad, so we jumped on the trend of painting portraits.
NWACC Enrollment Ad - Instagram and Facebook Stories
This is an NWACC ad that was used on YouTube, Facebook, and at a ballpark. I collaborated with a copywriter to create the script. I also collaborated with a videographer to create a storyboard and creative direct the shots.
